Reach

What's New

Stay up to date with the latest features and improvements

Latest

Major Feature Updates and Improvements

  • ✓ Added Google forecast integration to the 'Acquire' product setup wizard
  • ✓ Added a new campaign performance tab for the 'Measure' product, with detailed metrics and campaign overview
  • ✓ Updated the customer acquisition tab for the 'Measure' product, with improved data visualization
  • ✓ Implemented a new segment builder component for more granular audience targeting in the 'Engage' product
  • ✓ Added support for custom fields in segment creation and user queries
  • ✓ Implemented pagination support for list routes throughout the API
This release focuses on enhancing our ads and analytics capabilities, improving user segmentation, and providing better tools for developers integrating our SDK. Note: SDK configuration names have been updated for consistency (businessId -> tenantExternalId).

Analytics and Integration Enhancements

  • ✓ Documented code samples for common web platforms (e.g. Google Tag Manager)
  • ✓ Implemented aggregations and time series metrics for Meta Ads integration
  • ✓ Introduced the 'Engage' product, supporting omni-channel message groups, user opt-out functionality, and custom email domains
  • ✓ Allowed automatically updating tracking templates in Google Ads and Meta Ads integrations
  • ✓ Improved SPA functionality for more accurate visit data across navigation
This update brings significant improvements to our analytics capabilities through enhanced integrations and improved tracking. This update also introduces our marketing automation 'Engage' feature.

Major Feature Update and UI Improvements

  • ✓ Allowed selecting ads account in Google Ads integration
  • ✓ Implemented Meta (Facebook) OAuth integration to connect ad accounts
  • ✓ Introduced setup wizard for 'Measure' product
  • ✓ Launched standalone admin portal with magic link authentication
  • ✓ Automated creating Google Ads campaigns as drafts upon sign-up
  • ✓ Supported new configuration schema with additional robustness for continuity across domains when using iframes
This update introduces significant improvements to ad platform integrations, analytics setup, and admin functionality. Users can now connect multiple ad accounts, set up analytics more easily, and benefit from enhanced tracking capabilities.

Major Feature Updates and Improvements

  • ✓ Added support for updating and editing branding (logo and primary color) via the API
  • ✓ Implemented email attribution functionality
  • ✓ Added support for date-based status mappings and currency fields for data sync
  • ✓ Introduced the ability to create segments with Reach resource references
  • ✓ Added support for relative dates in segment builder
  • ✓ Implemented duplication support for automations
  • ✓ Improved the EditAutomation UI with better debounce UX and consolidated props
  • ✓ Updated the measure acquisition table to display partner's user ID instead of internal ID
  • ✓ Improved dark mode compatibility across the application
  • ✓ Enhanced the transaction table in 'Measure' product with better filtering and user mapping
  • ✓ Improved ad attribution and revenue reporting
  • ✓ Support Google offline conversion uploads
This update introduces several major features including branding customization, email attribution, and enhanced segmentation capabilities. It also includes significant improvements to the UI, particularly in the automation and segment builder areas, as well as various bug fixes and performance enhancements.